The Amazon PPC Manager at Next Degree Products will play a crucial role in driving our online visibility, brand recognition, and sales growth through effective Amazon Pay-Per-Click (PPC) advertising campaigns. This role demands a strategic thinker with a strong grasp of Amazon's advertising ecosystem, excellent analytical skills, and a proactive approach to staying updated on industry trends. The ideal candidate will have a proven track record of optimizing PPC campaigns to maximize ROI and achieve key performance indicators.

Key Responsibilities:

• Develop and execute comprehensive PPC strategies across Amazon's advertising platforms, including Sponsored Products, Sponsored Brands, and Sponsored Display, with a focus on driving traffic, conversions, and sales.
• Conduct keyword research, ad copywriting, and campaign structuring to ensure optimal targeting and ad relevancy.
• Monitor and optimize ongoing campaigns to meet and exceed performance targets, including managing budgets, bids, and placements.
• Regularly analyze campaign performance metrics, draw actionable insights, and provide reports to key stakeholders.
• Collaborate closely with the marketing and product teams to align PPC strategies with broader marketing objectives and product launches.
• Stay informed about industry trends, algorithm updates, and competitive landscape to drive continuous improvements and innovation in our advertising efforts.
• Conduct A/B testing and implement best practices to enhance ad creatives, landing pages, and other campaign elements.
• Stay up-to-date with Amazon's evolving advertising features and opportunities, making recommendations for adoption when relevant.

Qualifications:

• 2+ years of hands-on experience managing Amazon PPC campaigns, demonstrating a proven track record of achieving growth and performance targets.
• Bachelor's degree in Marketing, Business, or a related field (or equivalent work experience).
• Proficiency in Amazon Advertising Console and other relevant PPC management tools.
• Proficiency in Scale Insights for optimization
• Strong analytical skills and the ability to draw actionable insights from data.
• Exceptional organizational skills and attention to detail.
• Effective communication and collaboration skills, with the ability to work cross functionally.
• Strategic mindset with the ability to think creatively and adapt to changing circumstances.
• Familiarity with e-commerce, Amazon's marketplace, and consumer electronics is a plus.

Benefits:

• Remote work flexibility with opportunities for collaboration at Next Degree Product's office, if desired.
• Engaging and innovative work environment with a passionate team.
• Opportunity for professional growth and skill development.
• Employee discounts on Next Degree Products.
• Health and wellness benefits package.